On Friday, November 7th, Vancouverite Jeff Martin launched his latest retail store called Freshmans, which is conveniently located downtown Vancouver along Robson Street. Those in the city know that Jeff Martin also owns another local store called Dipt and has been up and running successfully since 2000.

So why another store under a different name? Well, quite simply put, Freshmans is for the grown gentleman. Carrying brands such as Bruxe, Canada Goose, Crooks & Castles, Hot Air, Levi’s, PRPS, Reigning Champ, Staple, Stussy Deluxe, Converse, Gourmet and Clae to name just a few. The lines that are carried will be more simple with a back to basics approach while helping you look fly and not like a kid will all over prints.

Check out the beautiful photos of this store, as it definitely has that gentleman’s polo club type feel. For more info check out http://freshmans.ca/.

Photos by Claudio Bianchi.