Back in August we briefly mentioned that Jack White of The White Stripes was working with Alicia Keys on the new theme song for the upcoming James Bond film Quantum of Solace. Well, reports have it that he’s not happy with the new development that Sony Pictures have allowed Coca Cola to use a snippet of the theme song for their upcoming commercial for the product Coke Zero which happens to be in a joint promotion with the film. “Jack White was commissioned by Sony Pictures to write a theme song for the James Bond film Quantum of Solace, not for Coca Cola,” Jack’s spokesperson recently says.

In related news both Jack White and Alicia Keys have reportedly shot the music video for the theme song back on September 8th in Toronto, as both were there to promote their individual films at the Toronto International Film Festival.