I was initially introduced to Surface to Air via a friend in Montreal that brought me down to Reborn some time ago. Since then I’ve made a point to stop at Odin when I make it out to NYC, IE here in Vancouver and Nomad in Toronto to get my fix in terms of gear. (Note: you can now also find it in select Barney’s stores if boutique-type stores are not carrying it in your neck of the woods).
Many of you may already be very familiar with Surface to Air’s garments and accessories - which in my personal opinion, rival and perhaps even blatantly surpass the large majority of more recognized designers in originality and execution. However, their creativity spans far beyond fashion and reaches into several other aspects of design including but not exclusive to: graphic design, art direction, video direction, interior design - and the list keeps going.
Working with everyone from Coca-Cola to Chromeo, I thought it might be a good idea to throw up this video that Adidas put together when Surface to Air designed a high top sneaker during the Adicolor campaign back in 2006. The video is well directed and gives you glimpse into a few of the creative minds behind brand.
I highly recommend spending a few minutes exploring the Surface to Air NYC website for a few more surprise collaborations you may not have known about. As well, hitting the Paris website is worth it just to see photos of the Paris store…amazing - Links Below
